The Foundation Story

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Book Expo America in Los Angeles starts with bang on Educating Prospective Booksellers

"Deciding to Own a Bookstore" - 3 keys to your future success with expert faciliators Mark Kaufman and Donna Paz Kaufman sponsored by the ABA - AMERICAN BOOKSELLER ASSOCIATION. Only though the outstanding dedication of this couple to share their knowledge makes them as important pillars in this industry. The participants came from the East and the West, North to South yet shared a common interest on the passion for books, excellent customer service, going and above beyond for customers. Day 1 was an overview on the current pulse felt on the bookselling and retail industry as it affects our current economic recession jitters as brought by the housing crisis. However, the group's uniqueness is continuing visions, turning dreams to realities, creating lifestyle, adventures, environment, social responsbility and the important of education through the bookselling industry. I remember years ago being asked on how I gauge my success. My metric was the tremendous growth we creat...
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Victory! Amazon Will Collect and Remit Sales Tax in All States With Sales Tax Laws

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Victory! Amazon Will Collect and Remit Sales Tax in All States With Sales Tax Laws This story took like 9 years in the making.  Way back when it started, every independent book retailer lost sales online trying to comply with adding sales tax on every sale. This resulted on online book buyers merely going to Amazon as they did not have to pay additional sales tax adding up to the cost of each book. This finally vindicated the fact that no one is above bigger than Uncle Sam. And besides we as taxpayers benefit from paying taxes. It was years of advocacy initiatives with fellows from the American Booksellers Association. Finally, it is done and Amazon will start collecting Sales Tax by April 1, 2017. Nowadays when it's getting much and much impossible to think of profitability in selling books, when even E-Commerce platforms offering advanced website integrations and SEO's do not want to go to books as a category stating it's really so fast moving, cheap pr...
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Our 2016 Affordable bestselling books - Affordable Books On Line

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Some of ADLE International's  Affordable Books on line  most bought bestsellers this year. Harry Potter and the Cursed Child   -   The Hidden Life of Trees  -  Fantastic Beast  -  Star Wars Rogue One - One Secret Mission  -  When Breathe Becomes Air  -  The Underground Railroad  -   The Gene  -    The Undoing Project  -   ADLE International started from a lof of humble beginnings, successes, pitfalls, and mistakes as any struggling start-up home based small business enterprise. The story of Affordable Books and ADLE International encompasses the life stories and struggles of persistence and determination of it's founder, author, writer, blogger philanthropist,  Alex Esguerra . As a major brick and mortar online independent retailer, the storytelling begins with  smallbusinessmentors   in 1999. Fresh from the collapse of an export and etock market em...
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